Unique Car Launch Venue - UrbanTREE
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Be it a simple fabric reveal, drive in with engine roaring, smoke and lights flashing, a rotate with big screen projection, Lazersand haze, 3D mapping and moving walls and sets – UrbanTREE is without doubt a unique Car Launch Venue.  All the Cars are forklifted into our tunnel safely and then drive on their own power into strategic positions, from entry level to super luxury to customised pool table cars to old and valiant ones from wars on battlefields to wars on speed tracks to wars across continents of forests and desserts alike, we have hosted many, amazing and unique car launches at our venue

UrbanTREE – we even hosted 3 designer pimped out cars each with their own fashion ramp, sweeping doors and bevy of gorgeous models. We have launched cars outside on our Stunning Rooftop Garden, we have launched them inside to black tie dinners, we have even launched them behind fake walls, some with 2 petrol engines and others with none. We have done country ride and drives, we have done city races, all from our venue, which to our mind is almost perfectly suited to launch your next car.


With Food and Drinks experiences to match, from hipster and the city set, to country and the soccer mommy, to the hardcorerally enthusiast or passionate high speed track fan, from the green tea sipping environmentalist an eco electric or hybrid anything, from total petrol heads, hard hitting SUV, so the soft and posh Champagne and caviar luxury set. Let our amazing and truly creative chef team from Fresh as well as our own experienced Bar, Banqueting, Setbuild, Mobile Architecture, Ops and Logistics teams bedazzle you.

Be it a musty full flavour craft beer, with tempura fresh ocean delights and piquant mayonnaise ,or a mixed mod cocktail, together with Japanese beef, local beef, Argentinian beef, Kosher beef, Halaalbeef done any which fusion way. Else be it simply full drinks bar with worldly fusion, combined, separated, sived, flashed, beaten, smashed, crushed, sous vide, blanched, flamed any which way type food … Come and try out our unique venue UrbanTREE for your next Car Launch soon.

Something to consider …

This exclusive Sandton Cocktail Party and Banqueting Venue can only be booked by appointment and for PRIVATE and or CORPORATE Parties, Launches, Events and Experiences. This extraordinary venue is unfortunately very rarely ever open to the public, until recently of course, as we have launched our DESTINATION RESTAURANTS – see links below for details.

… our Destination Restaurants






UrbanTree promises to keep this Private Information Confidential, if there is any information that you are uncomfortable supplying, please leave that part of the form blank. The more detail you are able to supply the keener our costing and better our offering can be.





    Please fill in the form below with requested times and we will send a reply confirming request.

    Urban Tree is available for site visits weekdays between 9 am – 5 pm.